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Writer's pictureLauren Petrich

Artisan Parlor, Best In Beauty 2024

The Artisan Parlor Vision: Building an Ecosystem of Trust, Opportunity, and Community


It’s Lauren Slays Hair, and today, I’m bringing the heat 🔥 to share something raw and real about our journey at The Artisan Parlor. If you’ve been following along, you know we’re nominated for Best in Beauty in the Local’s Choice Awards for Temecula Valley 🏆. And let me be clear—we are fighting for every single vote 💪.


But this isn’t just about winning (though let’s be honest, that would be amazing 🤩). It’s about the bigger picture. It’s about proving that trust, opportunity, and community can transform an entire industry. Let’s break it down.


 

54% and Counting: A Community United

First, thank you 🙏. The support we’ve received has been nothing short of incredible. Last night, we hit 54% of the total vote count for the day. That number isn’t just a stat—it’s proof of the community we’ve built and the belief you’ve placed in us 💖.

But let me be honest for a second. When I saw who we were up against, I felt intimidated. Both of the other salons in this category have won before. Guru Salon has two locations and

Discover how The Artisan Parlor is transforming the salon industry with a bold vision of trust, opportunity, and community. Learn why we’re nominated for Best in Beauty and how you can support our mission to redefine excellence. Vote daily through Dec. 3! 🏆✨
Discover how The Artisan Parlor is transforming the salon industry with a bold vision of trust, opportunity, and community. Learn why we’re nominated for Best in Beauty and how you can support our mission to redefine excellence. Vote daily through Dec. 3!

double the number of stylists we have 🤯. Babe Cave has taken this award home the past two years 🥇.

We are the underdog 🐾 in this fight. Every single vote we’ve earned has been fought for—one client, one connection, one conversation at a time. That’s the kind of grit that defines who we are 💥.


The Four Pillars of Our Vision

At The Artisan Parlor, we’re not just running a salon. We’re rewriting the rules 🖋️. Here’s how:

  1. Rebuilding Guest TrustToo many clients come to us with stories of being overcharged, shamed, or burned 🔥 by past salon experiences. We’re here to change that. Trust is at the core of every service we provide, and it shows in the relationships we build 🤝.

  2. Creating Stylist OpportunityTraditional stylist training is broken. One assistant per salon isn’t enough to move this industry forward. That’s why we created our Intern Program 🎓—a system designed to train multiple stylists at once with practical, profitable skills. This is about setting the next generation up for success, both in their careers and their lives 💼.

  3. Fixing Broken Salon SystemsThe stylist-owner relationship doesn’t have to be a battle ⚔️. Our booth rental model proves there’s a better way. We’ve created a system where both salon owners and stylists can thrive—financially 💵, creatively 🎨, and professionally 🏅.

  4. Revitalizing the Salon CommunityThe isolation of salon suites is holding this industry back 🚪. Growth happens in community 🌱, and we’re creating spaces where stylists can collaborate, learn, and thrive. Programs like our Free Blowout Program bring clients and stylists back into the salon, reigniting the energy that makes this industry so dynamic ✨.


Building an Ecosystem for Change

These four pillars—guest trust, stylist opportunity, salon systems, and community—are the foundation of everything we do 🏗️. They work together like an ecosystem, each one strengthening the others to create a salon environment that works for everyone 🌍: stylists, clients, and owners alike.

If you want to hear the full discussion and dive deeper into our mission, check out the team meeting recording here: Watch on YouTube 🎥.

This is the vision driving The Artisan Parlor forward. Every day, we revisit these pillars, refining and perfecting our approach 🔧. It’s not easy, but it’s worth it. And it’s why we’re honored to be nominated for Best in Beauty this year 🌟.




 

How You Can Help us with Best in Beauty

We’re honored to be nominated, but we need your help to bring this vision to life 🙌.

  1. Vote for The Artisan Parlor in the "Best in Beauty" category at the Local’s Choice Awards: www.instagram.com/locals_choiceawards 🗳️.

  2. Follow Local’s Choice Awards on Instagram and vote daily through December 3rd 📅.

Your vote is a vote for trust, opportunity, and community. It’s a vote for change in an industry overdue for transformation 💥.

Thank you for standing with us. Together, we’re not just competing for an award—we’re proving what’s possible when bold vision meets relentless execution 🚀. Let’s finish strong.

Vote now and show them what The Artisan Parlor is all about! 💪

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